PROGRAM LOGO
The Goal Getter Club logo is inspired by its parent and includes a congratulatory star tilted at Fhitting Room’s signature angle to reflect clients’ progression and movement.
Fhitting Room wanted to increase its client retention by launching a rewards program, the Goal Getter Club. I created a design system for the program that encourages and motivates clients to book and take classes.
The Goal Getter Club logo is inspired by its parent and includes a congratulatory star tilted at Fhitting Room’s signature angle to reflect clients’ progression and movement.
The program was introduced with a roadmap that easily visualizes prizes earned at each milestone throughout the journey.
A shift in color and metallic/gemstone texture at milestones 1000 and 2000 marks a new level reached in the journey.
